Weekly Reports

THE ONLINE ADVERTISING WORLD IS TRANSFORMING RAPIDLY BUT WITH DIFFICULTY. While computer exchanges “match marketers and audience segments with increasing precision… at best only 70% of Web ads get seen for more than one second… and 36% of Internet traffic... Continue

THREE SIMPLE CORE ‘RULES FOR MAKING DIFFICULT DECISIONS’ according to Richard Branson head of the Virgin Group companies are: (1) Don’t act on an emotional response; instead take time to settle down and collect data before taking action; (2) Look... Continue

THE ‘INTERNET OF THINGS’ – CONNECTION OF ALL STUFF TO THE ‘CLOUD’ – is on course to multiply tenfold in the next half-dozen years (utilizing 44 trillion gigabytes of connection), according to several prominent studies. “We have never seen these... Continue

‘CAREER BURNOUT’ AFFECTS ALL BUSINESSES & PROFESSIONS when workers lose perspective on the criticality of work-life purpose and balance. Top causes include: (1) Lack of personal mission, balance or boundaries; (2) Mismatch between who you are, and what the job... Continue

BE CAUTIOUS OF NEW APPS WHICH SPAM ALL YOUR CONTACTS. “Growth Hacking’ is the term which describes “what happens when developers go beyond merely building in social hooks that help products go viral, and instead try to force virality at... Continue